Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
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Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
Dr. Wendel is an applied behavioral scientist who helps companies and organizations effectively use behavioral science for social good. His current company is sistemaFutura, which drives behavioral change to address complex business and social challenges. Before co-founding sistemaFutura, he led the behavioral science efforts at Morningstar, HelloWallet and Busara, developing and field-testing hundreds of interventions. He founded the international non-profit organization Bescy, and has...
An N of 1
Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
