Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
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Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
Heather is a dynamic founder, building teams that leverage the principles of psychology to make a business impact for global companies to increase customer acquisition, improve client satisfaction, and drive behavior change. For over a decade, she has worked at the intersection of cognitive psychology, sociology, behavioral economics, and creativity to overcome barriers to change customer behavior. She consults with investment firms like Cascade Partners and academic/industry partners like U...
An N of 1
Hale is the Director of Behavioral Science at Limetree. She has 15 years of experience applying behavioral science to help people thrive. Marrying academic knowledge with industry and applied research expertise, she has worked with dozens of clients in sectors from energy to healthcare to understand customers and design communications, marketing, products, and interventions that support positive behavior change. Hale received her PhD in Psychology from Columbia University, where she studied j...
