How Smart Research Fuels Sticky ContentDo you ever feel like your content isn’t connecting, no matter how much time you pour into creating posts, videos, or newsletters? Content creation is one of the most time-consuming tasks for solo business owners, and it can be incredibly discouraging when the results don’t match the effort put in. In this episode of the Amplify Your Authority podcast, we'll tackle the “content blues,” and I'll share simple research methods to help you understand your ev...
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How Smart Research Fuels Sticky ContentDo you ever feel like your content isn’t connecting, no matter how much time you pour into creating posts, videos, or newsletters? Content creation is one of the most time-consuming tasks for solo business owners, and it can be incredibly discouraging when the results don’t match the effort put in. In this episode of the Amplify Your Authority podcast, we'll tackle the “content blues,” and I'll share simple research methods to help you understand your ev...
Smart marketers understand that a well-designed bonus can tip a buyer from “maybe” to “I’m in.” When done right, a bonus becomes one of the strongest psychological triggers you have to turn leads into buyers. In this podcast episode, I’m sharing the psychology behind effective bonuses, and when you understand how bonuses influence decision-making, your offers will become instantly stronger. Whether you sell services, courses, or coaching programs, this episode provides actionable steps for yo...
Amplify Your Authority
How Smart Research Fuels Sticky ContentDo you ever feel like your content isn’t connecting, no matter how much time you pour into creating posts, videos, or newsletters? Content creation is one of the most time-consuming tasks for solo business owners, and it can be incredibly discouraging when the results don’t match the effort put in. In this episode of the Amplify Your Authority podcast, we'll tackle the “content blues,” and I'll share simple research methods to help you understand your ev...
