In this episode of the podcast, we have adventure writer Owen Clarke on the pod to talk about rage bait, and how it’s showing up in climbing media and culture. Owen Clarke is a prolific writer, who regularly contributes to Summit Journal and Climbing.com, as well as many other media outlets. Recently, he covered rage bait for an article on Climbing.com, where he dove into a case study of the free soloist Lincoln Knowles. Rage bait is content that is intentionally created to elicit strong reactions from people—it’s trolling with intention, in order to drive clicks, comments, and other forms of engagement. Dive in to this episode to hear from this expert about why rage creates engagement, how shock-factor in traditional action sports media lends itself to evolving into rage bait, the unique elements of climbing rage bait, and why its specific to short-from media.
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In this episode of the podcast, we have adventure writer Owen Clarke on the pod to talk about rage bait, and how it’s showing up in climbing media and culture. Owen Clarke is a prolific writer, who regularly contributes to Summit Journal and Climbing.com, as well as many other media outlets. Recently, he covered rage bait for an article on Climbing.com, where he dove into a case study of the free soloist Lincoln Knowles. Rage bait is content that is intentionally created to elicit strong reactions from people—it’s trolling with intention, in order to drive clicks, comments, and other forms of engagement. Dive in to this episode to hear from this expert about why rage creates engagement, how shock-factor in traditional action sports media lends itself to evolving into rage bait, the unique elements of climbing rage bait, and why its specific to short-from media.
Outdoor Alliance: Roping Up for Recreation Advocacy
American Alpine Club Podcast
38 minutes 35 seconds
3 months ago
Outdoor Alliance: Roping Up for Recreation Advocacy
In this episode of the podcast, we are celebrating the recipient of the AAC’s 2025 David Brower Conservation Award: Outdoor Alliance. Outdoor Alliance is the only organization in the U.S. that unites the voices of outdoor enthusiasts to conserve public lands and waters. OA advocates and amplifies the voices of recreationists to help ensure those lands are managed in a way that embraces the human-powered experience. Over the last 10 years, Outdoor Alliance has been instrumental in helping pass the EXPLORE Act in 2024, and they are receiving the Brower award for their work on passing this instrumental recreation bill. Dive in to the episode to hear about the origins of Outdoor Alliance and the power behind their methods and perspectives, featuring Outdoor Alliance CEO Adam Cramer, and the AAC’s Policy Director Byron Harvison.
American Alpine Club Podcast
In this episode of the podcast, we have adventure writer Owen Clarke on the pod to talk about rage bait, and how it’s showing up in climbing media and culture. Owen Clarke is a prolific writer, who regularly contributes to Summit Journal and Climbing.com, as well as many other media outlets. Recently, he covered rage bait for an article on Climbing.com, where he dove into a case study of the free soloist Lincoln Knowles. Rage bait is content that is intentionally created to elicit strong reactions from people—it’s trolling with intention, in order to drive clicks, comments, and other forms of engagement. Dive in to this episode to hear from this expert about why rage creates engagement, how shock-factor in traditional action sports media lends itself to evolving into rage bait, the unique elements of climbing rage bait, and why its specific to short-from media.
