Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.
This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.
No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
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Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.
This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.
No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
What Wine, Painkillers, and Pricing Taught Me About Influence
Amanda's Playbook
6 minutes
3 months ago
What Wine, Painkillers, and Pricing Taught Me About Influence
What do wine tastings, painkillers, and pricing psychology all have in common?
More than you think.
In this episode of Amanda’s Playbook, I break down two surprisingly simple studies that reveal how price shapes perception, how it influences expectation, and why this matters more than ever for anyone building a premium brand, product, or service.
You’ll learn:
✔️ Why pricing isn't just financial—it's emotional
✔️ The psychological principle behind “premium perception”
✔️ How to use price as a storytelling tool, not just a revenue lever
✔️ What happens when your experience doesn’t match your price
✔️ How to build trust and desire through intentional pricing
If you're a creator, founder, marketer, or service provider who wants to raise your rates without losing trust, this one's for you.
🔔 Don’t forget to subscribe and leave a comment (I LOVE responding to comments) if this shifted something for you.
#pricingstrategy #luxurybranding #influence #marketingpsychology #brandstorytelling #amandasplaybook
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Amanda's Playbook
Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.
This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.
No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
