In a world of increasing complexity, building trust across cultures has never been more challenging — or essential. In an episode that originally appeared on the Page Society’s podcast — The New CCO — Shahar Silbershatz and Axel Löber share insights on how global CCOs can navigate cultural nuances, leverage AI and data, and foster authentic stakeholder connections. Listen to the conversation to hear how human connection remains at the heart of effective communication, to help build trust with...
All content for Always On is the property of Caliber and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In a world of increasing complexity, building trust across cultures has never been more challenging — or essential. In an episode that originally appeared on the Page Society’s podcast — The New CCO — Shahar Silbershatz and Axel Löber share insights on how global CCOs can navigate cultural nuances, leverage AI and data, and foster authentic stakeholder connections. Listen to the conversation to hear how human connection remains at the heart of effective communication, to help build trust with...
ArcelorMittal's Ian Louden on How To Forge a Global Brand
Always On
41 minutes
1 year ago
ArcelorMittal's Ian Louden on How To Forge a Global Brand
In episode two, host Shahar Silbershatz meets Ian Louden, the head of brand worldwide at ArcelorMittal, a leading steel and mining company. They discuss Ian's journey from graphic designer to brand consultant and ultimately into his current role at ArcelorMittal, where he's been for 16 years. Shahar and Ian talk about: ArcelorMittal's longstanding sponsorship of the Olympic Games — and why you won't see the company sponsoring other sportshow brand communications have evolved, highlighting t...
Always On
In a world of increasing complexity, building trust across cultures has never been more challenging — or essential. In an episode that originally appeared on the Page Society’s podcast — The New CCO — Shahar Silbershatz and Axel Löber share insights on how global CCOs can navigate cultural nuances, leverage AI and data, and foster authentic stakeholder connections. Listen to the conversation to hear how human connection remains at the heart of effective communication, to help build trust with...
