Toyin Ajayi: Building a Multi-Billion Dollar Business That Delivers Healthcare Equity

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All Things Negotiation

Stan Christensen

39 episodes

4 days ago

Negotiation is the art of persuasion and influence. All of us do it every day, yet there aren’t obvious ways to learn to do it effectively. Stan Christensen has spent his career working as a professional negotiator in a variety of arenas. He has also taught a popular course on negotiation at Stanford University for over twenty years. On this podcast, he interviews the experts, people who have accumulated negotiation stories worth telling. Listening to this podcast will give you an edge, and the confidence you need to be prepared for even the most challenging negotiations.

Entrepreneurship

Business

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Entrepreneurship

Business

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Toyin Ajayi: Building a Multi-Billion Dollar Business That Delivers Healthcare Equity

All Things Negotiation

50 minutes 38 seconds

2 months ago

Toyin Ajayi: Building a Multi-Billion Dollar Business That Delivers Healthcare Equity

In this episode, Stan interviews Dr. Toyin Ajayi, a physician, entrepreneur, and co-founder of Cityblock Health. They discuss the challenges of healthcare delivery for underserved populations, building trust, value-based care, entrepreneurship, and lessons in negotiation and persuasion.

00:00 - Introduction: The Art of Selling as a CEO

00:18 - Meet Dr. Toyin Ajayi & Cityblock Health

00:37 - Toyin’s Journey: Gaps in Medicaid Healthcare

01:48 - The Revolving Door of Healthcare

03:13 - Redesigning Care for Real Impact

04:33 - Problems Cityblock Health Solves

06:30 - Burnout & Moral Injury in Healthcare

08:09 - Aligning Incentives: Patients, Providers, Payers

09:02 - How Cityblock’s Model Works

10:00 - Negotiating with Insurers & Enterprise Sales

13:09 - Value-Based Arrangements & Preventative Care

15:40 - Misaligned Incentives in Healthcare

18:46 - The Role of Regulators & CMS

20:05 - Administrative Complexity in US Healthcare

22:05 - Building Trust with Patients

24:05 - Anecdotes: Earning Patient Trust

27:00 - For-Profit with a Mission: Aligning Investors & Impact

29:45 - Current Events: Medicaid Policy & Technology

32:00 - Advice for Entrepreneurs: Negotiation & Listening