#024. This episode of all things, con amor features Megan Meza and her innovative company Bandida. A graduate of Duke University, Megan launched her career in marketing & advertising at the globally renowned and award-winning agency, Ogilvy. Her passion for food led her back to the classroom (this time with an apron) as she studied at the International Culinary Center in New York while balancing a full-time job as a Director of Strategy and Global Lead of Customer Engagement. Megan spent the last decade advising some of the world’s leading brands on all things Marketing Strategy & Customer Engagement. She has solved tough challenges for companies like Coca-Cola, Southwest Airlines, American Express, IBM, Chobani, and Mondelez, through leading global innovation initiatives, customer research, product development and launches, go-to-market strategy and campaigns, and customer engagement strategies. These experiences have given her a firm foundation for starting Bandida in 2019 and building a sales funnel to drive demand. Throughout this episode we talk about her journey and how our heritage shapes our identity. Enjoy!
Book we mentioned:
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Music Credit: West St.