Highlights of 2023, returning to podcasting, Instagram's new features

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ALGO: A LOT GOING ON WITH RAJ KOTECHA | THE NO1 PODCAST IN DUBAI

Raj Kotecha

74 episodes

1 day ago

Between the worlds of media, tech and entrepreneurship, Raj Kotecha has had A Lot Going On. In this podcast, Raj combines his diverse life experiences across Dubai and London with over 25 years of business expertise. It's raw, real and funny. Raj is founder of Creative Content Agency, a content strategy firm based in Dubai and London and My Friends Your Friends, a massive global network bringing together bright people in major cities. He is also a Course Director for the UK's Chartered Institute of Marketing, specialising in AI and content production. www.instagram.com/rajkotecha

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Highlights of 2023, returning to podcasting, Instagram's new features | ALGO EP 67

ALGO: A LOT GOING ON WITH RAJ KOTECHA | THE NO1 PODCAST IN DUBAI

1 hour 19 minutes 6 seconds

1 year ago

Highlights of 2023, returning to podcasting, Instagram's new features | ALGO EP 67

Back to a classic episode format this week as Raj and Vik discuss Instagram leveling up to a marketing technology firm for the masses with split A/B testing, what kept Raj and Vik from recording ALGO for 6 months and their highlights of 2023. (00:00) Feedback on the SoleDXB Episode (00:28) Tara Rose Podcast Studio Details (01:12) What we'll be discussing today (01:25) Instagram launches Split A/B testing of captions (07:23) Why Gary Vee, Steven Bartlett and Mr Beast keep changing thumbnails (10:38) Instagram is making creators level up (11:53) How split testing can create better brands online (21:46) Indo Warehouse Dubai show 6th January 2024 (23:50) Scarface Tiny Desk Performance Review (No Spoilers) (29:24) Why Raj follows US Politics (30:05) Why we haven't published ALGO since the summer (30:43) My Friends Your Friends in London, New York and Toronto (33:29) Raj is a Course Director for Chartered Institute of Marketing (34:08) Shout out to Creative Content Agency clients (37:00) Working with celebrities again (45:30) Getting healthy is easier your 40's (48:41) Raj's thoughts on the business becoming systemised (50:35) How Raj spots trends in other cities to bring back to Dubai (54:38) Why all-hands meetings are the most expensive things for a business (59:09) First and Ten Productions shout out (59:01) Vik loved working with Ryan Serhant (01:01:22) Raj loved working with Jay Shetty (01:03:53) Daniel Priestley is Raj's 2024 pick (01:05:47) Daniel Priestley is Dizzee Rascal (01:07:05) Raj responds to critics on his strategy (01:08:39) Raj's plans for ALGO in 2024 (01:09:24) Raj's plans for his own brand in 2024 (01:10:09) Raj's plans for Creative Content Agency in 2024 (01:12:06) Raj's plans for The 4Ps of Content in 2024 (01:12:21) Raj's plans for My Friends Your Friends 20 in 2024 (01:15:05) Tara Rose Salon shout outs (01:15:58) Shout out to Park Hill Clothing Connect with the show http://www.instagram.com/rajkotecha http://www.instagram.com/vikmorjaria http://www.instagram.com/algo.pod This episode was recorded at Tara Rose Podcast Studios. For more information check out Tara Rose Salon Arenco Warehouse 10, Al Quoz, Al Quoz 1, Dubai +971 4 324 6613 http://www.tararosesalon.com info@tararosesalon.com