Alex Cooper BioSnap a weekly updated Biography.

Alex Cooper has set social media and entertainment circles abuzz over the past few days after posting a cryptic cake-cutting video to Instagram that sent her millions of fans and much of Bachelor Nation into overdrive. On September 8, Cooper—best known as the powerhouse behind the Call Her Daddy podcast—posted a clip cutting into a cake adorned with the phrase Season 30 in blue icing. Just as the knife reveals a stripe of pink inside, Alex exclaims Wait why is it pink, seemingly echoing the drama and staged surprises she’s become known for. The caption Change of plans with a rose emoji prompted a firestorm of speculation. According to Parade, fans immediately leapt into debate, with many interpreting the blue and pink, the timing, and the rose as a coded announcement that Cooper may be linked to the next season of The Bachelorette, which was skipped this summer for the first time since 2006. Some wondered if she would step in as the new host, replacing Jesse Palmer. Others suspected a Bachelorette lead reveal. And, of course, some took the gender reveal theme as a possible pregnancy tease—something Cooper herself quickly swatted down in the comments with Guys, I’m not pregnant.

All eyes are now on Cooper and ABC, with fans expecting a big official announcement. Many believe The Bachelor Season 30 marketing is a smokescreen and that the network is preparing to flip the script and drop The Bachelorette instead. While Alex has made no direct confirmation, her own teasing and strategic silence have only fueled the drama. Media outlets like Soap Central and AOL report that at this hour, neither Cooper nor ABC has made a formal statement about her hosting or involvement, but that a joint video teasing the upcoming Bachelorette was released, hinting at a reveal in the next episode of Call Her Daddy, which dropped September 10.

In business news, Alex Cooper continues to cement her media empire. As highlighted by Parade, her podcast remains one of the most lucrative in the world, with an estimated net worth of 60 million dollars, boosted by a 125 million dollar deal with Sirius XM signed in August 2024 and a separate ongoing beverage collaboration, Unwell Hydration, with Target and Nestlé. She and her husband, producer Matt Kaplan, run the Trending media company, targeting Gen Z with everything from unscripted series to live events. Her social channels are a flurry of memes, reactions, and fan commentary dissecting her every move—Call Her Daddy listeners and Bachelor Nation alike are watching closely, waiting for the next chapter in Alex Cooper’s unpredictable ascent.

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