What does it take to build the financial engine behind a high-growth startup? The role of a startup CFO is not just about managing numbers. It’s about strategy, resilience, and creating the foundation for sustainable growth.

This week on Alchemy Uncensored, Conor McHugh is joined by James Evans, CFO at prop-tech rocketship Holo. With extensive experience driving financial transformation in the tech sector, James shares a candid look into the world of startup finance and the realities of scaling in a competitive market.

Together, they explore what it takes to raise capital in the MENA region, how to navigate investor pressure, and why mentorship and leadership are key to thriving as a young executive. James also opens up about the mindset and adaptability required to succeed in a fast-paced startup environment.

This episode is a must-watch for ambitious finance professionals, aspiring CFOs, and anyone eager to understand what it truly takes to build and lead in the startup world.