What role does finance really play in shaping business strategy? It is not just about the numbers. It is about driving transformation, enabling growth, and building teams that thrive.

This week on Alchemy Uncensored, Conor McHugh is joined by Faisal Anwar, a seasoned finance executive with over 25 years of experience leading across IPOs, M&A, restructuring, and strategic finance in the Gulf and beyond. Faisal has worked with global corporations and top-tier family-owned groups, delivering sustainable performance and long-term value.

Together, they unpack the evolving role of finance in strategy: navigating growth across multiple markets, overcoming resistance to change, implementing ERP systems and controls, and empowering high-performing teams across cultures and generations. Faisal also shares his perspective on how finance leaders can become true strategic partners to the business.

This episode is a must-watch for finance professionals, CFOs, and business leaders looking to understand how finance can unlock growth and impact at scale.