In this episode of AI’ve Got Questions, Stacey sits down with Ashley Stepien, CMO of Hex, to talk about how AI is transforming modern marketing. Ashley shares how her team uses tools like ChatGPT and Claude to automate tedious tasks, test messaging at scale, and even rethink the structure of a marketing org. They dive into the balance between build vs. buy in the age of AI, what it means to create “AI-native” marketers, and why brand creativity is making a big comeback. If you’re a marketing ...
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In this episode of AI’ve Got Questions, Stacey sits down with Ashley Stepien, CMO of Hex, to talk about how AI is transforming modern marketing. Ashley shares how her team uses tools like ChatGPT and Claude to automate tedious tasks, test messaging at scale, and even rethink the structure of a marketing org. They dive into the balance between build vs. buy in the age of AI, what it means to create “AI-native” marketers, and why brand creativity is making a big comeback. If you’re a marketing ...
Barry Epstein of Ovation: The GTM Power of AI Video (Sibling Edition!)
AI've Got Questions
21 minutes
2 months ago
Barry Epstein of Ovation: The GTM Power of AI Video (Sibling Edition!)
In this episode, I’m joined by someone who knows me better than most—my big brother, Barry Epstein. Barry is the founder of Ovation Solutions, a company that's been transforming how B2B brands use video to sell for over two decades. We talk about the evolution of corporate video, how AI is now supercharging video libraries into virtual sales engineers, and what it takes to deliver real go-to-market value in the age of content overload. Barry shares insights on how leading companies like Sales...
AI've Got Questions
In this episode of AI’ve Got Questions, Stacey sits down with Ashley Stepien, CMO of Hex, to talk about how AI is transforming modern marketing. Ashley shares how her team uses tools like ChatGPT and Claude to automate tedious tasks, test messaging at scale, and even rethink the structure of a marketing org. They dive into the balance between build vs. buy in the age of AI, what it means to create “AI-native” marketers, and why brand creativity is making a big comeback. If you’re a marketing ...
