Artificial intelligence will become more prevalent in 2023 with natural language processing and machine learning advancement. AI will be a technology that is automating jobs. RPA is the use of software to automate business processes such as interpreting applications, processing transactions, dealing with data, and even replying to emails. A digital sale will be successful by leveraging technologies that are changing business-to-business selling forever. Finally, updating and upgrading our products and services will enable creativity and effective content that meets our brand and business goals.