Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode of AI Marketing Experts, we sit down with a panel of hands-on marketers to share practical, mostly free AI workflows any small business can use this week. From a free, open-source model “arena” to compare outputs side-by-side, to a Discord image-to-video trick for promos, to shipping a WordPress plugin with AI, we show the playbooks—not just the theory. We emphasize adapting your strategy to today’s reality: testing models before you spend, building lightweight automations, tightening ICP targeting, and keeping content authentic with a quick human-edit pass. You’ll also see time-savers like Claude’s built-in screenshots, ScreenRec for clean captures, and why a hub like GenSpark AI can power unlimited chats and research. What You’ll Learn in This Episode: How to compare AI models side-by-side (free) to pick winners before you payA Discord image to video workflow for quick ads, reels, and teasersFrom idea to shipped: building a WordPress plugin with AI (real process)ICP research with AI to find better-fit leads (not just more leads)Claude screenshot trick to speed up troubleshooting and briefsScreenRec tips for clean bug reports and micro-tutorialsUsing GenSpark AI as a central hub for prompts, browsing, and model mixingA practical human-edit pass to keep AI output on-brand and authenticRepurposing wins: turn demos into Shorts, carousels, and site posts Chapters: [00:00 - 01:18] - Introduction & the promise of the show[01:19 - 03:20] - Free model battles with La Arena (no API)[03:21 - 05:09] - Images → video via Discord “/video”[05:10 - 05:52] - Q&A: usage limits & incognito reset[05:53 - 11:11] - Agent builds a WordPress plugin (saves $5–10K)[11:12 - 15:29] - Agent for ICP research & outreach focus[15:30 - 20:21] - Claude’s screenshot superpower + ScreenRec tip[20:22 - 24:02] - Plan Q4/2026 with EOS/VTO & a custom GPT[24:03 - 33:01] - Aggregators: GenSpark AI, Magi, Poe — pros & cons[33:02 - 39:06] - Privacy cautions & team rollout plans[39:07 - End] - New integrations (MCP) you can call from chat Resources & Tools Mentioned: • Model comparison “LM arena” (open-source)• Discord image-to-video tutorial• WordPress + AI build notes & prompts• ICP research template (questions, filters)• Claude screenshot how-to• ScreenRec (screen capture)• GenSpark AI (multi-model workspace) Follow & Subscribe:🎧 Podcast: https://aimarketingexperts.podbean.com/📺 YouTube: / @aimarketingexperts #AIMarketing #SmallBusiness #AItools #MarketingAutomation #ChatGPT #Claude #Gemini #Perplexity #Grok #AIAgents #LocalSEO #DigitalMarketing #LeadGen #ContentMarketing #WordPress #PromptEngineering #ShortFormVideo #Repurposing #ScreenRec #GenSpark #Discord #SMB #AIworkflow #ModelComparison #ICP #Authenticity #CreatorMindset