In this podcast, the two AI-hosts Lisa and Tom talk about my blog "⁠Sometimes you need a little bit of data and lots of right brain⁠". In this blog I argue that market researchers often prioritises collecting large amounts of qualitative data over analysing it effectively. I advocate for a deeper approach to qualitative analysis based on using the right brain's creative and analytical thinking skills.

In this podcast, Lisa and Tom—our AI hosts—dive into my blog content but with a twist. Powered by Gemini 1.5, their viewpoints stem from a broader range of data, creating a conversation that goes beyond my original post. So, while you’ll still hear my perspective, Lisa and Tom spice things up with their own AI-driven commentary.