In this episode, Diana hosts a conversation with Greg and McVal to explore the challenges of building genuine, organic growth on social platforms — especially in the Web3 space.
They discuss the imbalance between content broadcasting and real engagement, why brands struggle to connect with audiences, and how algorithms reward meaningful interaction over vanity metrics.

The discussion highlights how time-consuming and difficult it is to consistently engage with the right conversations, and why human-centered, personalized interaction is key to sustainable growth.
If you're navigating digital marketing, community-building, or personal branding, this episode offers valuable insights into where attention is shifting and how to stay relevant in fast-moving online ecosystems.