Before GO-OUT powered payments and operations for sports teams and music festivals across 14+ countries, it started with a 15-year-old kid in Jerusalem who hacked NBA 2K to play with his hometown team. That same mix of curiosity, grit, and obsession drove Yotam Cohen, now Founder & CEO of GO-OUT, to bootstrap a global company that unites ticketing, payments, and data for organizations that were never built to act like tech firms.
No VCs. No safety net. Just relentless execution and a belief that sports teams and festivals shouldn’t need ten different tools to run their day.
In this conversation, Yotam and Haggai Klorman Eraqi dig into:
• How GO-OUT grew from zero to 14 countries—bootstrapped and profitable.
• The “Halloween crash” that nearly killed the company (and how they rebuilt stronger).
• Why bootstrapping builds better founders.
• How to listen to customers and ship fast—sometimes in the same day.
• The emotional reality of founding: anxiety, failure, and learning to separate the company from yourself.
• The founder vs. CEO paradox: dreaming big vs. running the day-to-day.
• What’s next for GO-OUT—and why they’re now competing head-to-head with the giants they once chased.
It’s a story about turning chaos into clarity, building from instinct, and betting on execution over excuses.
Connect with Yotam:
Connect with Haggai:
Follow Aggaeus:
Subscribe to the Podcast:
Sponsors:
Kardz.Biz – “A business card too good to give away”
Inquiries:
Sponsorships/Business: talktous@aggaeus.com
Podcast: DM on Instagram
Some links may earn affiliate commissions. Some offers may no longer be available.