Is your branding project on the right track? In this episode of The Agency Rocket Show, Liz Hunt and Chelsea Poppens dish out some stories on the most memorable branding projects at DayCloud Studios. From the lessons learned by cutting corners to the importance of sticking to a proven process, we share practical insights on the anatomy of a truly successful branding project. We'll discuss how setting aside personal biases, creating a deep understanding of clients and their audiences, and empowering our creative team leads to standout results. Plus, we get real about the chaos, the client dynamics, and why making money matters just as much as making great work. Whether you're a creative professional, agency owner, or just curious about the branding process, this episode is packed with tips, laughs, and behind-the-scenes knowledge!