We love talking creative. We love talking business. So we’re putting them all together into one show about the business of running a creative agency. Take a listen. We hope you’ll find some insights through our experiences.
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We love talking creative. We love talking business. So we’re putting them all together into one show about the business of running a creative agency. Take a listen. We hope you’ll find some insights through our experiences.
Ep 38: Branding That Sticks: The Power of Consistency
Agency Rocket Show
29 minutes 2 seconds
9 months ago
Ep 38: Branding That Sticks: The Power of Consistency
In this episode of the Agency Rocket Show, Liz Hunt and Chelsea Poppens uncover the not-so-secret weapon behind iconic brands like Starbucks, Nike, and Apple: brand consistency. They explore how the most trusted and recognizable companies go beyond logos and color palettes to weave their identity into every touchpoint—messaging, tone, customer experience, and even the way a space smells. But it’s not all success stories; they dish on branding blunders from Pepsi to Bud Light, proving how inconsistency can alienate even the most loyal customers. From Instagram to TikTok to LinkedIn, Liz and Chelsea break down how to tailor your brand for each platform without losing its soul. Packed with real-world examples and actionable tips, this episode is your ultimate guide to building a brand that not only stands out, but keeps your audience coming back for more.
Agency Rocket Show
We love talking creative. We love talking business. So we’re putting them all together into one show about the business of running a creative agency. Take a listen. We hope you’ll find some insights through our experiences.
