Africa's LSP Podcast welcomes Somali linguist and localization expert, Abdikadir Hassan Yussuf, to discuss the intricacies of localizing content, product and services for Somali market. In this episode, Abdikadir shares valuable insights on:

• Understanding the Somali language: Gain a deeper understanding of the Somali language, including its dialects and cultural nuances.
• Navigating cultural sensitivities: Learn how to effectively navigate cultural nuances in Somali localization to avoid misunderstandings and offensive content.
• Overcoming technical challenges: Discover practical solutions for addressing technical challenges such as font compatibility and right-to-left text direction.
• Building relationships with Somali communities: Understand the importance of localizing content for NGOs and development organizations working in the Horn of Africa.
• Staying updated on market trends: Explore the latest trends in the Somali market and how businesses can adapt their localization strategies accordingly.

Africa’s LSP Podcast is also available in all major podcasts libraries. From Spotify to Amazon Music and Apple Podcasts to YouTube.

Africa’s LSP Podcast is brought to you by ⁠⁠⁠⁠⁠Bolingo Consult⁠⁠⁠⁠⁠, a language services company, and hosted by Grace Hammoah Agyemang. Edited by Frank Boakye Gyan.

Bolingo Consult has published Ami Series, a children’s book on the environment, which is available in seven (7) languages: Arabic, English, Ewe, French, Kiswahili, Twi, and Zulu. Visit ⁠⁠⁠www.books.bolingoconsult.com⁠⁠⁠ to get a copy. The English audiobook version is also available on Spotify, Kobo, Google, and major audiobook platforms (search ‘Ami Series Volume 1 & 2’).