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AFO|Wealth Management Forward
For Entrepreneurs, Financial Advisors and Accountants
218 episodes
5 days ago
AFO|Wealth Management Forward is a podcast at the intersection of accounting, wealth management, behavioral finance, technology, and entrepreneurship. Designed for CPAs and financial advisors to help them grown their practice by going beyond the numbers. Each episode features conversations with industry leaders and subject matter experts who share the secrets to their success. From the transformative power of AI to the human-first principles of behavioral finance, we dive into the emotional and psychological aspects of money and meaning.
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Business
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All content for AFO|Wealth Management Forward is the property of For Entrepreneurs, Financial Advisors and Accountants and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
AFO|Wealth Management Forward is a podcast at the intersection of accounting, wealth management, behavioral finance, technology, and entrepreneurship. Designed for CPAs and financial advisors to help them grown their practice by going beyond the numbers. Each episode features conversations with industry leaders and subject matter experts who share the secrets to their success. From the transformative power of AI to the human-first principles of behavioral finance, we dive into the emotional and psychological aspects of money and meaning.
Show more...
Business
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The Psychology Behind Good Questions w/ Dr. Meghaan Lurtz
AFO|Wealth Management Forward
53 minutes
5 months ago
The Psychology Behind Good Questions w/ Dr. Meghaan Lurtz

In this episode, Rory speaks with Dr. Meghaan Lurtz, a leading expert in the psychology of financial planning and Partner at Shaping Wealth, about how advisors can create more meaningful client connections through the power of questions. Meghaan unpacks why simple phrases like “Would you be willing?” can spark internal motivation and how financial professionals can use invitation-based language to lower anxiety and increase engagement. Discover the Fix, Find, Flourish framework to strengthen ongoing client relationships and why group accountability, social connection, and vision-based planning lead to greater financial well-being. Learn how questions like “What have you been thinking about?” or “What would make this a 7 instead of a 6?” can drive better conversations and outcomes. Are you ready to help clients move from financial fear to hope and purpose? Want to create a less lonely money experience? Find out the answers to these questions and more in this human-first episode with Dr. Meghaan Lurtz.

AFO|Wealth Management Forward
AFO|Wealth Management Forward is a podcast at the intersection of accounting, wealth management, behavioral finance, technology, and entrepreneurship. Designed for CPAs and financial advisors to help them grown their practice by going beyond the numbers. Each episode features conversations with industry leaders and subject matter experts who share the secrets to their success. From the transformative power of AI to the human-first principles of behavioral finance, we dive into the emotional and psychological aspects of money and meaning.