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Advertising Not a Funny Business
Snigdha Bose
11 episodes
1 week ago
Some feel that Advertising is all fun & games, some think it's stupid easy, some say, "it's just Advertising! You are not saving lives!" and most people think, most of it is trashy. If you want to join Advertising, brace yourself for the Jolt of Disillusionment. Advertising may seem frivolous from the outside, & quite trivial in the moment, but it has a huge impact when you look at the big picture. By framing [culture], shaping [people], carving [brands] and building [content], Advertising creates an intangible impact, that's no funny business. For you, I deconstruct it all in this podcast.
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Marketing
Business
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All content for Advertising Not a Funny Business is the property of Snigdha Bose and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Some feel that Advertising is all fun & games, some think it's stupid easy, some say, "it's just Advertising! You are not saving lives!" and most people think, most of it is trashy. If you want to join Advertising, brace yourself for the Jolt of Disillusionment. Advertising may seem frivolous from the outside, & quite trivial in the moment, but it has a huge impact when you look at the big picture. By framing [culture], shaping [people], carving [brands] and building [content], Advertising creates an intangible impact, that's no funny business. For you, I deconstruct it all in this podcast.
Show more...
Marketing
Business
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[Brand] How Do Brands 'Own' Words?
Advertising Not a Funny Business
26 minutes 52 seconds
3 years ago
[Brand] How Do Brands 'Own' Words?
Language helps us understand and be understood by each other. But are brands and consumers speaking in the same Language? In this episode, I talk about the use of Language in the world of Marketing. Why brands want to 'own' words And how brands build their own language to make sure that people understand them the way it is intended.
Advertising Not a Funny Business
Some feel that Advertising is all fun & games, some think it's stupid easy, some say, "it's just Advertising! You are not saving lives!" and most people think, most of it is trashy. If you want to join Advertising, brace yourself for the Jolt of Disillusionment. Advertising may seem frivolous from the outside, & quite trivial in the moment, but it has a huge impact when you look at the big picture. By framing [culture], shaping [people], carving [brands] and building [content], Advertising creates an intangible impact, that's no funny business. For you, I deconstruct it all in this podcast.