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Advertising in America
Ryan Chute
21 episodes
1 day ago
They said AI would change everything. It did—just not the way you think. This week on Advertising in America, Ryan Chute, Chris Torbay, and Mick Torbay dissect the hysteria around AI search, SEO panic, and why your competitors are about to burn their marketing budgets chasing algorithms that don’t care about them. Because here’s the dirty little secret: AI doesn’t make people change their minds—it just helps them justify the ones they already had. Episode Highlights: Why AI is just the Yellow...
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Marketing
Business,
Entrepreneurship
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They said AI would change everything. It did—just not the way you think. This week on Advertising in America, Ryan Chute, Chris Torbay, and Mick Torbay dissect the hysteria around AI search, SEO panic, and why your competitors are about to burn their marketing budgets chasing algorithms that don’t care about them. Because here’s the dirty little secret: AI doesn’t make people change their minds—it just helps them justify the ones they already had. Episode Highlights: Why AI is just the Yellow...
Show more...
Marketing
Business,
Entrepreneurship
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Where Should You Spend Your Ad Dollars?
Advertising in America
35 minutes
4 months ago
Where Should You Spend Your Ad Dollars?
Let’s get something straight, kid—there’s no such thing as a perfect media channel. If someone tells you otherwise, they’re either trying to sell you ad space or snake oil. In this episode of Advertising in America, Mick, Chris, and Ryan fire up the mics to answer the golden question: “Where should I spend my ad budget?” The answer? Not where you think. We slice through the fog of fear-based media selling, laugh at the myth of zero-waste targeting, and torch the idea that any medium is magic ...
Advertising in America
They said AI would change everything. It did—just not the way you think. This week on Advertising in America, Ryan Chute, Chris Torbay, and Mick Torbay dissect the hysteria around AI search, SEO panic, and why your competitors are about to burn their marketing budgets chasing algorithms that don’t care about them. Because here’s the dirty little secret: AI doesn’t make people change their minds—it just helps them justify the ones they already had. Episode Highlights: Why AI is just the Yellow...