What does it really take to build a brand that breaks through? In this episode of Adventurous CMO, Nate and Greg sit down with Jacques Spitzer, CEO and CCO of Raindrop, to unpack what it means to take creative risks that drive real results. They dig into how creative culture is built inside agencies and client organizations, the overlooked power of humor in brand storytelling and the importance of emotional connection in a world driven by data. Jacques also unpacks his "brandformance" p...
All content for Adventurous CMO is the property of Nate Spees & Greg Gibson and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What does it really take to build a brand that breaks through? In this episode of Adventurous CMO, Nate and Greg sit down with Jacques Spitzer, CEO and CCO of Raindrop, to unpack what it means to take creative risks that drive real results. They dig into how creative culture is built inside agencies and client organizations, the overlooked power of humor in brand storytelling and the importance of emotional connection in a world driven by data. Jacques also unpacks his "brandformance" p...
E07 - The Growth-Focused Operator with Gleb Brichko
Adventurous CMO
45 minutes
5 months ago
E07 - The Growth-Focused Operator with Gleb Brichko
In this episode, Greg Gibson and Nate Spees sit down with longtime collaborator and marketing leader Gleb Brichko, CMO of Harness, who shares his journey from a teenage HTML tinkerer to a demand-driven CMO at some of the fastest-growing tech companies. Gleb’s path has been shaped by a bias toward action, deep collaboration, and an unwavering belief that creativity should always be accountable to performance. You’ll hear what it’s really like to build brands inside high-growth startups, how to...
Adventurous CMO
What does it really take to build a brand that breaks through? In this episode of Adventurous CMO, Nate and Greg sit down with Jacques Spitzer, CEO and CCO of Raindrop, to unpack what it means to take creative risks that drive real results. They dig into how creative culture is built inside agencies and client organizations, the overlooked power of humor in brand storytelling and the importance of emotional connection in a world driven by data. Jacques also unpacks his "brandformance" p...
