'Adventures in Local Marketing' is *the* podcast for local marketers, hosted by industry expert and popular speaker, Claire Carlile.
Claire chats to a smorgasbord of marketers from various different backgrounds, who each bring their unique insight into facets of the local marketing landscape and take part in regular segments like 'Room 404' and 'Define and Elevate'.
In each episode, Claire serves up a quick one-stop overview of her guest's chosen topic area: they'll dispel myths, offer tips and tactics that you’ll be able to dash off and implement right away, and provide insights that will start your brain cogs whirring.
No fluff.
No unjustified hype.
No gimmicks or flash-in-the-pan tactics.
Just great conversations with the brightest minds in local marketing.
A BrightLocal Podcast.
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'Adventures in Local Marketing' is *the* podcast for local marketers, hosted by industry expert and popular speaker, Claire Carlile.
Claire chats to a smorgasbord of marketers from various different backgrounds, who each bring their unique insight into facets of the local marketing landscape and take part in regular segments like 'Room 404' and 'Define and Elevate'.
In each episode, Claire serves up a quick one-stop overview of her guest's chosen topic area: they'll dispel myths, offer tips and tactics that you’ll be able to dash off and implement right away, and provide insights that will start your brain cogs whirring.
No fluff.
No unjustified hype.
No gimmicks or flash-in-the-pan tactics.
Just great conversations with the brightest minds in local marketing.
A BrightLocal Podcast.
Dayna Lucio on Combining General and Local SEO for the Best Possible Results
Adventures in Local Marketing
40 minutes 42 seconds
1 year ago
Dayna Lucio on Combining General and Local SEO for the Best Possible Results
We often forget that, in local business, local SEO and general SEO are all part of the same whole. Your site needs to be as optimized as your Google Business Profile, but how often do these strategies really speak to one another?
We spoke to Amsive's Dayna Lucio for the lowdown on how, particularly in more complex business models like franchises, it's crucial for SEO and local SEO to speak to each other for the best possible outcomes.
Adventures in Local Marketing
'Adventures in Local Marketing' is *the* podcast for local marketers, hosted by industry expert and popular speaker, Claire Carlile.
Claire chats to a smorgasbord of marketers from various different backgrounds, who each bring their unique insight into facets of the local marketing landscape and take part in regular segments like 'Room 404' and 'Define and Elevate'.
In each episode, Claire serves up a quick one-stop overview of her guest's chosen topic area: they'll dispel myths, offer tips and tactics that you’ll be able to dash off and implement right away, and provide insights that will start your brain cogs whirring.
No fluff.
No unjustified hype.
No gimmicks or flash-in-the-pan tactics.
Just great conversations with the brightest minds in local marketing.
A BrightLocal Podcast.
