The #1 Communication Secret for Success in North America (WIIFT Explained)

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Advanced English Communication for Professionals

Advanced English

380 episodes

2 days ago

At Advanced English, we teach you to speak English fluently and confidently through real-world English conversations and the exploration of American English culture. Our goal is to improve your fluency, confidence, and clarity when speaking English. While we focus on improving English communication and conversation, we also help improve your English grammar, English comprehension, and English listening skills. Learn about your teachers Mary Daphne (Ed.M., Columbia University) and Greg (MBA, Wharton School of Business ) here: https://advancedenglish.co/about

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The #1 Communication Secret for Success in North America (WIIFT Explained)

Advanced English Communication for Professionals

8 minutes 38 seconds

5 months ago

The #1 Communication Secret for Success in North America (WIIFT Explained)

Ready to learn the single most powerful communication secret for your success in the US and Canada? This video reveals a simple framework that will fundamentally change how you communicate and help you achieve your goals.

Click here to upgrade your English speaking skills and accelerate your career! 🤩 https://academy.explearning.co/landing/plans/1495891

This "secret" is called WIIFT, or "What's In It For Them?". It's the key to making your ideas heard, gaining respect, and building strong professional relationships in the competitive North American environment. We break down the simple 3-step WIIFT method (Hook, Benefit, Ask) with practical examples you can start using today.

In this video, you will discover:

✅ How to use the WIIFT principle to become instantly more persuasive.

✅ A step-by-step guide to crafting compelling messages your colleagues and managers will listen to.

✅ The key to understanding North American communication culture for career growth.

✅ How to boost your confidence when speaking English in high-stakes professional situations.

This video is essential for ambitious international professionals, international students, and any advanced English speaker looking to not just survive, but thrive in the United States and Canada.

✨Learn more about Explearning Academy ✨ ⁠https://academy.explearning.co⁠

👍 If you find this "communication secret" valuable, please give this video a 'Like'!

💬 COMMENT below: What is the biggest communication challenge you've faced in North America?

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Click here to upgrade your English speaking skills and accelerate your career! 🤩 https://academy.explearning.co/landing/plans/1495891

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And don't forget to check out our website for the writeup and podcast of all of our lessons: https://advancedenglish.co/blog

#advancedenglish #explearning #marydaphne #communication #englishcommunication #confidentenglish #socialfluency #explearningacademy #executivecommunication #americanenglish

(Timestamps)

00:00 Introduction: The Struggle of Persuasion

00:49 The Power of W-I-I-F-T Framework

01:42 Why W-I-I-F-T Works

02:37 Implementing W-I-I-F-T: Hook, Benefit, Ask

05:28 Practical Example: Before and After

06:57 Empathy in Communication

07:44 Conclusion and Next Steps