A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast are invited participants; they do not provide compensation to AdTechGod for their appearance. The podcast's funding is provided through preroll and midroll advertisements, which are sponsored by various companies. If you are interested in being a guest or advertising on the AdTechGod Pod (The Adtech God Podcast) please visit https://www.adtechgod.com/adtechgod-pod.
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A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast are invited participants; they do not provide compensation to AdTechGod for their appearance. The podcast's funding is provided through preroll and midroll advertisements, which are sponsored by various companies. If you are interested in being a guest or advertising on the AdTechGod Pod (The Adtech God Podcast) please visit https://www.adtechgod.com/adtechgod-pod.
The Refresh News: August 11 - ESPN Goes All-In: Disney's NFL Bet, Instagram Imitates, and Meta's Engagement Obsession
AdTechGod Pod
9 minutes
3 months ago
The Refresh News: August 11 - ESPN Goes All-In: Disney's NFL Bet, Instagram Imitates, and Meta's Engagement Obsession
In this week’s episode of The Refresh, Kait breaks down one of the biggest sports media deals in years: Disney’s ESPN has struck a landmark agreement with the NFL to take full control of the NFL Network, expand access to RedZone, and launch its long-awaited direct-to-consumer app. The episode also unpacks Instagram’s latest copycat features, Meta’s shifting engagement strategy, and a series of high-impact headlines from across the advertising and tech space, including lawsuits, mergers, and AI transparency battles.
Disney’s Massive NFL Deal: ESPN will gain operational control of the NFL Network and distribution rights to RedZone, while the NFL secures a 10% stake in ESPN, valued between $2.5 and $3 billion.
ESPN's Streaming Leap: The new ESPN standalone app launches August 21 for $29.99/month, offering 47,000+ live events annually, betting features, and personalized content — a key move amid declining cable economics.
Instagram’s TikTok Dupes: Instagram launched a repost tool, Snapmap-style location sharing, and a visibility control feature for Reels, all met with mixed reactions and privacy concerns.
Meta's Monetization Playbook: Zuckerberg emphasizes “engagement” as Meta’s primary revenue driver, while critics say the company’s product strategy feels increasingly erratic and creator-hostile.
Industry Roundup: Omnicom-IPG merger clears another hurdle; OpenX sues Google post-DOJ loss; Cloudflare accuses Perplexity AI of stealth scraping; ChatGPT adds mental health features for user well-being.
Learn more about your ad choices. Visit megaphone.fm/adchoices
AdTechGod Pod
A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast are invited participants; they do not provide compensation to AdTechGod for their appearance. The podcast's funding is provided through preroll and midroll advertisements, which are sponsored by various companies. If you are interested in being a guest or advertising on the AdTechGod Pod (The Adtech God Podcast) please visit https://www.adtechgod.com/adtechgod-pod.
