Building Value-Driven Ad Revenue with Ashley Jones (Redfin)

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AdTech Unwrapped

Aditude

5 episodes

1 week ago

Digital publishers are the backbone of the internet, and they deserve a playbook. Hosted by Jared Siegal, CEO and Founder of Aditude, AdTech Unwrapped dives into monetization, media models, and technology that actually works. Each episode unpacks real-world success stories and strategies to help publishers grow revenue.

Management

Business

RSS

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Management

Business

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Building Value-Driven Ad Revenue with Ashley Jones (Redfin)

AdTech Unwrapped

36 minutes

1 month ago

Building Value-Driven Ad Revenue with Ashley Jones (Redfin)

Redfin's Ashley Jones shares how they turned ads into user value instead of user burden. Discover their geo-targeting workarounds, why CPA deals fail publishers, and how engineering-ad ops collaboration unlocks rapid iteration in non-traditional publishing.