Ep. 55: The Human Edge of AI in Modern Media

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AdTech Heroes - Interviews with Advertising Technology Executives

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55 episodes

3 days ago

On the AdTech Heroes podcast, we feature interviews with today’s leaders in advertising technology. If you are working in AdTech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Subscribe and join us each week as we meet a new AdTech Hero. You can see all of the show notes and resources mentioned in these episodes at AdTechHeroesPodcast.com

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Ep. 55: The Human Edge of AI in Modern Media

AdTech Heroes - Interviews with Advertising Technology Executives

29 minutes 30 seconds

2 weeks ago

Ep. 55: The Human Edge of AI in Modern Media

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Liane Nadeau (Chief Investment Officer at Digitas North America) to cover the intersection of AI and advertising.

They discuss Liane's journey into the advertising industry, her role at Digitas, and how AI is transforming media strategies. Liane emphasizes the importance of the human element in decision-making, the need for cross-channel planning, and the evolving nature of consumer loyalty and context in advertising.
Interested in being a guest? Contact us: adtechheroespodcast.com/contact