Ep. 44: The New Rules of TV Measurement

https://is1-ssl.mzstatic.com/image/thumb/Podcasts122/v4/8c/d5/cc/8cd5cc5c-b72a-7fb4-b290-50bd90c69305/mza_10829703070596490766.jpg/600x600bb.jpg

AdTech Heroes - Interviews with Advertising Technology Executives

Seedtag

55 episodes

3 days ago

On the AdTech Heroes podcast, we feature interviews with today’s leaders in advertising technology. If you are working in AdTech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Subscribe and join us each week as we meet a new AdTech Hero. You can see all of the show notes and resources mentioned in these episodes at AdTechHeroesPodcast.com

Business

RSS

All content for AdTech Heroes - Interviews with Advertising Technology Executives is the property of Seedtag and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/17406597/17406597-1707838890261-76ab2d16e63c4.jpg

Ep. 44: The New Rules of TV Measurement

AdTech Heroes - Interviews with Advertising Technology Executives

43 minutes 5 seconds

6 months ago

Ep. 44: The New Rules of TV Measurement

In this episode of the AdTech Heroes podcast, host Dal Gill speaks with Andy Beames, VP of Enterprise Partnerships at Samba TV, about the evolution of TV measurement, changing viewer behaviors, and the impact of on-demand content on advertising strategies.

They also discuss the importance of work-life balance in the ad tech industry, generational shifts in parenting, and the need for empathy and flexibility in workplace policies.

Interested in being a guest? Contact us: adtechheroespodcast.com/contact