Ep. 40: Live from Cannes: The Power of Context: Creating Connections Across Screens

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AdTech Heroes - Interviews with Advertising Technology Executives

Seedtag

55 episodes

3 days ago

On the AdTech Heroes podcast, we feature interviews with today’s leaders in advertising technology. If you are working in AdTech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Subscribe and join us each week as we meet a new AdTech Hero. You can see all of the show notes and resources mentioned in these episodes at AdTechHeroesPodcast.com

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Ep. 40: Live from Cannes: The Power of Context: Creating Connections Across Screens

AdTech Heroes - Interviews with Advertising Technology Executives

31 minutes 45 seconds

1 year ago

Ep. 40: Live from Cannes: The Power of Context: Creating Connections Across Screens

Relive the exclusive crossover episode of the AdTech Heroes x The Pub Way Podcast, live from the Cannes Lions in partnership with Campaign.

In this special panel, our hosts, Dal Gill, VP of New Markets, and Tina Iannacchino, VP Publisher Partnerships, North America at Seedtag, were joined by industry leaders Natasha Byrne (Managing Partner UM Worldwide), Justin Barton (SVP, Digital Strategy & Partnerships Black Enterprise Magazine), and Kehinde Akiwowo (Senior Director Business Development SHE Media) to explore the power of context across screens. Catch up with them as they exchange views, thoughts and answer the question in everyone’s minds: Why contextual matters now more than ever & how is helping brands connect with audiences across screens?

Key takeaways:

Harnessing the power of context across screens
Delivering relevant content that respects user privacy
Leverage AI to enhance audience engagement

Schedule a call with one of our contextual advertising experts today at https://Seedtag.com