Ex-Acquisition.com Director Tobias Allen on AI, Branding & Direct Response In this episode, Tobias Allen joins Dakota Hermes to talk about how AI is reshaping marketing, what brand really means in 2025, and why the fundamentals of persuasion never die. They break down what’s working in paid ads right now, how to think about brand vs. direct response, and how marketers can stay dangerous in the AI era. If you enjoyed this episode and want to keep up with all things advertising, be sure to ...
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Ex-Acquisition.com Director Tobias Allen on AI, Branding & Direct Response In this episode, Tobias Allen joins Dakota Hermes to talk about how AI is reshaping marketing, what brand really means in 2025, and why the fundamentals of persuasion never die. They break down what’s working in paid ads right now, how to think about brand vs. direct response, and how marketers can stay dangerous in the AI era. If you enjoyed this episode and want to keep up with all things advertising, be sure to ...
Don't call it a comeback! Caleb, Dakota, and Matthew return to catch up on how the marketing landscape looks in the wake of the continued rise of AI. AI has been a hot topic globally in almost every industry for the last few years, but it is undeniably reaching new heights in recent months. With new ChatGPT models released more and more frequently, companies developing new AI-centric tools inhouse, and competitors such as DeepSeak driving innovation, 2025 will be the year that marketing is ch...
AdTalk by AdClass
Ex-Acquisition.com Director Tobias Allen on AI, Branding & Direct Response In this episode, Tobias Allen joins Dakota Hermes to talk about how AI is reshaping marketing, what brand really means in 2025, and why the fundamentals of persuasion never die. They break down what’s working in paid ads right now, how to think about brand vs. direct response, and how marketers can stay dangerous in the AI era. If you enjoyed this episode and want to keep up with all things advertising, be sure to ...
