Maximizing ROI: Allocating Funds in Marketing Strategy | Charley T

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Adspend with Ash Melwani and Rabah Rahil

Triple Whale Network

57 episodes

5 days ago

Welcome to Adspend, presented by Triple Whale! Hosted by Ash Melwani and Rabah Rahil, we dive into ecommerce marketing strategies and tactics for you to apply in your own business (and we also like to have fun 😉).

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Maximizing ROI: Allocating Funds in Marketing Strategy | Charley T | Disrupter School

Adspend with Ash Melwani and Rabah Rahil

54 minutes 31 seconds

2 years ago

Maximizing ROI: Allocating Funds in Marketing Strategy | Charley T | Disrupter School

Founder Dash is here, and it's free to use! Better understand your data and get started for free today.

In this episode of Adspend, Charley Tichenor, Founder of Disrupter School, joins the show to discuss important topics in marketing strategy, creative agency strategies, and working with clients as an agency. Charley shares insights on how to allocate funds in marketing strategy, how creative agencies can align with company goals, and how to work with clients while being mindful of their goals and personalities. He emphasizes the importance of measuring ad effectiveness, analyzing losses, and approaching advertising campaigns as amoral systems.

Connect with Charley: https://www.linkedin.com/in/charleytichenoriv/

Check out Disrupter School: https://www.disrupterschool.com/

Oh. And before we forget...

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