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Ad-venturous
DTC Podcast Network
27 episodes
5 days ago
We see more ads in our day-to-day lives than ever before and yet most of them… kind of suck. What happened to the days of adventurous marketing? Alongside creative thinkers from a vast variety of professional backgrounds, we’re diving deep into our favorite (and least favorite 🌚) ads of all time to find out how they helped to shape today’s cultural landscape. Join Aves from Pilothouse as she continues to share the same tactical advice listeners love on All Killer, No Filler alongside new higher level conversations on brand strategy and creativity.
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Marketing
Business
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All content for Ad-venturous is the property of DTC Podcast Network and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We see more ads in our day-to-day lives than ever before and yet most of them… kind of suck. What happened to the days of adventurous marketing? Alongside creative thinkers from a vast variety of professional backgrounds, we’re diving deep into our favorite (and least favorite 🌚) ads of all time to find out how they helped to shape today’s cultural landscape. Join Aves from Pilothouse as she continues to share the same tactical advice listeners love on All Killer, No Filler alongside new higher level conversations on brand strategy and creativity.
Show more...
Marketing
Business
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Ep 25: No One Trusts You (Yet): Why Social Proof Matters More Than Ever
Ad-venturous
37 minutes 52 seconds
1 week ago
Ep 25: No One Trusts You (Yet): Why Social Proof Matters More Than Ever

No one trusts you. Yet.


In a world where anyone can start a brand, trust is your biggest advantage, and social proof is how you earn it.


In this episode, Avery breaks down how to use reviews, comments, and community interaction to make your ads more believable, your customers more confident, and your brand more human.


From reputation building to leveraging social proof across every stage of the funnel, this episode is your roadmap to making people actually believe you.


Trust isn’t bought. It’s built.


#AdventurousPodcast #DTC #SocialProof #BrandTrust #EcommerceMarketing #DigitalAdvertising #AdStrategy #CreativeTesting #MarketingTips


00:00 — Introduction and Why No One Trusts You (Yet)

02:45 — How DTC Changed Trust Forever

05:00 — You’re Not a Person, You’re a Brand

10:00 — Building Social Proof That Converts

20:00 — Turning Comments Into Conversions

26:00 — Trust Isn’t Bought. It’s Built.


Work with Pilothouse: ⁠https://www.pilothouse.co/get-in-touch?utm_source=dtc&utm_medium=podcast&utm_content=e&rPodcast⁠

Subscribe on YouTube: ⁠https://www.youtube.com/@DTCPodcast

Subscribe to DTC: ⁠https://www.directtoconsumer.co/⁠

Listen to DTC Podcast: ⁠https://podcasters.spotify.com/pod/show/dtcpodcast

Ad-venturous
We see more ads in our day-to-day lives than ever before and yet most of them… kind of suck. What happened to the days of adventurous marketing? Alongside creative thinkers from a vast variety of professional backgrounds, we’re diving deep into our favorite (and least favorite 🌚) ads of all time to find out how they helped to shape today’s cultural landscape. Join Aves from Pilothouse as she continues to share the same tactical advice listeners love on All Killer, No Filler alongside new higher level conversations on brand strategy and creativity.