In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
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In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
Recession and ad tech, Rocket Fuel controversy, and the acquisitions of 2018
Ad Talk with GT Programmatic Consulting
13 minutes 27 seconds
6 years ago
Recession and ad tech, Rocket Fuel controversy, and the acquisitions of 2018
In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
Ad Talk with GT Programmatic Consulting
In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
