In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
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In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
LinkedIn launches its DSP, YuMe acquired, Lydian Coin ICO and Blockchain in ad tech.
Ad Talk with GT Programmatic Consulting
13 minutes 55 seconds
8 years ago
LinkedIn launches its DSP, YuMe acquired, Lydian Coin ICO and Blockchain in ad tech.
In this episode, we discuss:
- The week in ad tech: LinkedIn launches its DSP and YuMe gets acquired
- Gravity4 launching its Blockchain-based Lydian Coin token
- Deeper look at who’s who of ad tech companies doing Blockchain today, including MetaX, Rebel.ai, MadHive, NYIAX.
Ad Talk with GT Programmatic Consulting
In this episode, we discuss:
- Current market dynamics, and what a potential recession means. We touch on the Visto (Collective) bankruptcy.
- The Rocket Fuel data targeting controversy and other industry examples; we touch on the Theranos book "Bad Blood" and how it's reminiscent of ad tech
- The acquisitions of 2018: Nexstar buying Tribune, S4 acquiring Mighty Hive, iHeartMedia buying Jelli, and chatter about Accenture bidding for MDC Partners.
