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Ad Infinitum
Stew Redwine
39 episodes
2 weeks ago
What actually makes an audio ad work? The answer is what Ad Infinitum is all about, and also a recurring session at Podcast Movement since 2024. In this special live-recorded bonus episode, Stew Redwine — Executive Creative Director at Oxford Road and host of Ad Infinitum — takes the stage at Podcast Movement 2024 in Washington, D.C. to share seven proven principles that make audio ads perform for the first What Makes Audio Ads Work talk. Across 20 minutes and 55,000+ ads worth of insight, St...
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Marketing
Arts,
Technology,
Business,
Design
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All content for Ad Infinitum is the property of Stew Redwine and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What actually makes an audio ad work? The answer is what Ad Infinitum is all about, and also a recurring session at Podcast Movement since 2024. In this special live-recorded bonus episode, Stew Redwine — Executive Creative Director at Oxford Road and host of Ad Infinitum — takes the stage at Podcast Movement 2024 in Washington, D.C. to share seven proven principles that make audio ads perform for the first What Makes Audio Ads Work talk. Across 20 minutes and 55,000+ ads worth of insight, St...
Show more...
Marketing
Arts,
Technology,
Business,
Design
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Industrial Musicals by Twenty Thousand Hertz
Ad Infinitum
32 minutes
4 months ago
Industrial Musicals by Twenty Thousand Hertz
Ever heard a Broadway ballad about bathroom fixtures? Or a devilish ditty about selling tires? From the 1950s to the 1980s, America’s biggest brands—Ford, Xerox, American Standard—commissioned full-scale, professional musicals for their employees, not the public. These “industrial musicals” were staged at sales conventions, lavish one-night-only productions designed to inspire, educate, and entertain. And they worked. In this special crossover episode, written & produced by Amelia Tait an...
Ad Infinitum
What actually makes an audio ad work? The answer is what Ad Infinitum is all about, and also a recurring session at Podcast Movement since 2024. In this special live-recorded bonus episode, Stew Redwine — Executive Creative Director at Oxford Road and host of Ad Infinitum — takes the stage at Podcast Movement 2024 in Washington, D.C. to share seven proven principles that make audio ads perform for the first What Makes Audio Ads Work talk. Across 20 minutes and 55,000+ ads worth of insight, St...