Looking At Marketing As Customer Service Instead Of Just Marketing

I believe people look at Facebook ads, Instagram ads, and marketing in general as the “magic bullet” in their business, but this could not be further from the truth. In my opinion, what advertising does is if you have a bad business, it’s going to amplify how bad your business is. The more people you send through broken systems and processes, the crazier it gets. The reverse of that is, if you have a good business, marketing will highlight those systems and processes to create loyal customers who sing the praises of your brand. Here’s why...

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