'Acupuncture West London – The Podcast' is a resource for students, practitioners and enthusiasts of classical Chinese philosophy, Chinese medicine and acupuncture – those who wish to deepen their understanding of the very concepts that inform our practice. Each episode will focus on a specific topic and its application within a clinical setting.
All content for Acupuncture West London – The Podcast is the property of Acupuncture West London and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
'Acupuncture West London – The Podcast' is a resource for students, practitioners and enthusiasts of classical Chinese philosophy, Chinese medicine and acupuncture – those who wish to deepen their understanding of the very concepts that inform our practice. Each episode will focus on a specific topic and its application within a clinical setting.
A Year In Business | Setting Up Within An Established Practice (Part 1)
Acupuncture West London – The Podcast
32 minutes 36 seconds
5 years ago
A Year In Business | Setting Up Within An Established Practice (Part 1)
We all study acupuncture and Chinese medicine in the hope that we may develop into the greatest of practitioners. However, we are often under-prepared for how to set ourselves up as practitioners after graduation, or we are perplexed as to how we can take our already existing business to the next level. Today, in part 1, we speak to Vicky Newman of Cherry Tree Acupuncture, who talks us through a year in business and setting up as a sole trader within an already established clinic.In today's episode, we discuss the following:
Factors in deciding to set up within an established clinic.
The considerations of setting up within an established clinic: as a business (self-employed) vs. as an employee.
Working with/alongside other practitioners and setting up a support system.
Initial outlays and the costs of setting up within an already established clinic: What’s included? What do I need to know?
Different models of working within an already established clinic: (i) renting a space (for example; per hour, day or month). (ii) paying a percentage of your earnings. (iii) paying a fixed cost per patient.
Pricing: charging what you feel you’re worth.
Online – building your website and creating an online presence; social media, search engine optimisation (SEO), backlinks, and more.
Getting referrals, referral fees and building a network of patients from scratch.
Advertising.
Building and maintaining confidence as a practitioner: the key to your first year in practice.
Check out our show notes. We have created a FREE e-book – Yin & Yang.
DOWNLOAD YOUR FREE E-BOOK NOW
Acupuncture West London – The Podcast
'Acupuncture West London – The Podcast' is a resource for students, practitioners and enthusiasts of classical Chinese philosophy, Chinese medicine and acupuncture – those who wish to deepen their understanding of the very concepts that inform our practice. Each episode will focus on a specific topic and its application within a clinical setting.
