This is a deepdive into extensive academic dissertation that explores the Palestine Media Watch (PMW), an organization formed in 2000 to counter the U.S. news media's portrayal of the Israeli-Palestinian conflict. The author, Robert Lyle Handley, investigates PMW's strategies, which included systematic monitoring and lobbying campaigns, to influence how major news outlets framed the conflict. The study aims to understand the effectiveness of "dissident media monitors" in challenging dominant narratives, examining their successes and limitations in prompting changes in news content and journalistic practices, and exploring how news organizations resist or accommodate such efforts based on factors like professionalism, ideology, and geopolitical shifts. It also considers how these interactions shape the "social contract" between the press and the public.