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Across the Pond: How to grow your Insight Agency
Paul@clientadvocates
12 episodes
1 day ago
Steve Henke (Harpeth Marketing) and Paul Griffiths (Client Advocates) talk about all things "Marketing and Sales" and how market research and insight agencies can more effectively grow. If you are a leader in an insight agency, or are interested in how to more effectively use brand building and sales activation to grow the market research company you work for, this is a podcast for you.
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Marketing
Business
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All content for Across the Pond: How to grow your Insight Agency is the property of Paul@clientadvocates and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Steve Henke (Harpeth Marketing) and Paul Griffiths (Client Advocates) talk about all things "Marketing and Sales" and how market research and insight agencies can more effectively grow. If you are a leader in an insight agency, or are interested in how to more effectively use brand building and sales activation to grow the market research company you work for, this is a podcast for you.
Show more...
Marketing
Business
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Across the Pond Episode 10: Quick fire audience Q&A
Across the Pond: How to grow your Insight Agency
29 minutes
7 months ago
Across the Pond Episode 10: Quick fire audience Q&A

We asked our audience for questions. And they gave us some!

In Episode 10, as a Season 1 wrap-up, Paul Griffiths (Client Advocates) and Steve Henke (Harpeth Marketing) set themselves the challenge of answering questions from their audience... six questions, six opportunities to get advice and ideas about How to Grow your Insight Agency.

The questions:

• I'm an independent consultant with a very limited budget... what are my best marketing options?

• Beyond, "We need to grow by 10% next year," what are some tips for setting good sales goals?

• I know I need to post on LinkedIn 3-4x per week, but what can I post about that often that isn't salesy? And how do I come up with those ideas?

• What can an agency do, post-project, to keep engaging with a client?

• Do you think researchers can ever be good salespeople, and if so, how have you seen them do it?

• How can a small agency differentiate itself against larger agencies, with bigger marketing spend and resources?

If you want quick fire Q&A, this is the Across the Pond Episode for you...

Across the Pond: How to grow your Insight Agency
Steve Henke (Harpeth Marketing) and Paul Griffiths (Client Advocates) talk about all things "Marketing and Sales" and how market research and insight agencies can more effectively grow. If you are a leader in an insight agency, or are interested in how to more effectively use brand building and sales activation to grow the market research company you work for, this is a podcast for you.