Episode 13: The Dressfolk Story! Building an Ethnic Wear Brand from India to the World! Ft. Nitin Mehrotra

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ACLR8 Founder Academy

Karan Jindal

15 episodes

5 days ago

At ACLR8, our goal is to build the best early stage accelerator program in the world, helping founders from Bharat build large, generational and iconic companies. Founder Academy is our exclusive podcast featuring the top startup founders, investors and operators in the country. Our goal is to help build the best resource for any early stage founder to learn from and connect with the best folks from India's startup ecosystem.

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Business

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All content for ACLR8 Founder Academy is the property of Karan Jindal and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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Episode 13: The Dressfolk Story! Building an Ethnic Wear Brand from India to the World! Ft. Nitin Mehrotra

ACLR8 Founder Academy

1 hour 7 minutes 27 seconds

9 months ago

Episode 13: The Dressfolk Story! Building an Ethnic Wear Brand from India to the World! Ft. Nitin Mehrotra

Shot a super episode with Nitin Mehrotra, Founder & CEO, DressFolk on his journey of building India's most loved ethnic wear brand. We talked about:- Nitin's growing up journey and how his family background inspired him to startup in the fashion space- DressFolk evolution over the last 8 years and finding PMF- Building and scaling a D2C fashion business in India today, profitably- Raising funding from people like Ghazal Alagh and some of India's best angel investors and funds. - Way forward, future of India's handlooms and dreams of going globalDo check it out and let us know how you like the podcast!

Content Timelines:⁣⁠

00:00⁠ - ACLR8 Intro
01:16⁠ - Pre cap
02:27⁠ - Nitin's family history and how that inspired Dressfolk
12:00 - Dark side of the fashion industry
16:15 - Initial days of Dressfolk
24:50 - India's ethnic wear market and opportunities for D2C brands
32:25 - Supply chain challenges and capacity building with artisans
37:00 - Scaling D2C at Dressfolk
45:40 - Meta ads strategy
48:00 - Fundraising journey
1:00:30 - Rapid fire with Nitin
1:05:15 - Closing remarks