Craig Sullivan, Group VP of Product Management, NetSuite  joins Heather Smith at SuiteWorld25 to reveal AI, automation, and global ERP innovations transforming how accountants and businesses scale smarter. Summary Today I’m speaking with Craig Sullivan, Group VP of Product Management, NetSuite In this episode, we talk about . . . Insights into NetSuite Next: AI-native ERP, natural language queries & agentic workflows Grounded AI: Role-based, explainable responses tailored to accounting & finance users Internationalisation & multilingual support coming to NetSuite AI Global compliance & e-invoicing updates—AI-enabled validation for governments AI Connector: Bridging NetSuite with tools like ChatGPT for insights and storefront integration Advice for accountants stepping into ERP consulting Importance of planning in successful NetSuite implementation "Suite Success" methodology explained Closing with Pitbull (Mr. Worldwide) and the global theme of SuiteWorld25 🧰 Apps & Tools Mentioned NetSuite, Oracle, ApprovalMax, Soldo, Synder, ChatGPT, Claude, Shopify   ⏱️ Timelines 00:00 – Welcome to SuiteWorld25: Craig Sullivan joins live from Las Vegas02:15 – Why Accountants Should Care: NetSuite's role in SME digital transformation04:40 – From Frustration to Innovation: Craig’s journey from accountant to product leader07:55 – Big Reveal: What NetSuite NEXT brings to ERP and accounting10:30 – Grounded AI & Natural Language: Role-aware, explainable ERP queries13:25 – Jet Engine, Not Co-Pilot: NetSuite’s bold AI claims15:40 – Going Global: Supporting business in 160+ countries with OneWorld18:20 – AI in Multiple Languages: Multilingual support explained20:05 – E-Invoicing Powered by AI: Compliance turned efficiency booster22:40 – Ask Oracle & Contextual Insights: Smarter decision-making with AI24:55 – AI Connectors in Action: Real-world ChatGPT and Claude integrations27:10 – What Accountants Should Know: Scaling smart from Day One29:00 – Implementation Pitfalls: Planning as the missing puzzle piece30:35 – The Power of Sweet Success: Best practice baked into ERP deployment32:10 – Craig’s Final Insights: AI’s future role in accounting33:55 – Bonus Fun: Pitbull, Mr. Worldwide, and SuiteWorld party prep!   Contact details: L: https://www.linkedin.com/in/craigssullivan/   NetSuite: https://www.netsuite.com.au  SuiteWorld: https://www.netsuitesuiteworld.com Accounting Apps newsletter: http://accountingapps.io/  Accounting Apps Mastermind: https://www.facebook.com/groups/XeroMasterMind  LinkedIn: https://www.linkedin.com/in/HeatherSmithAU/  YouTube Channel: https://www.youtube.com/ANISEConsulting  X: https://twitter.com/HeatherSmithAU