Accounting AI is a monthly video panel that helps accountants and finance leaders make sense of artificial intelligence and its growing influence on the profession. It is designed for non-technical professionals who want to understand what AI means for their firms, clients and careers. Each episode brings together experts and innovators who share real use cases, strategic insights and examples of how AI is changing decision making, client service and the value of accounting itself. Hosted by Rob Brown, the show interprets the principles, power and possibilities of AI in a practical, human way.
Accounting AI helps accountants, firm leaders and finance professionals understand how artificial intelligence and automation are reshaping the profession. It is the show for people who are not tech specialists but want to grasp what AI means for the way firms operate, serve clients and create value.
Hosted by Rob Brown, Accounting AI interprets the noise around artificial intelligence into clear and practical insights. Each monthly video panel brings together experts, innovators and forward-thinking leaders from accounting firms, software vendors and advisory businesses who are applying AI in meaningful ways. The focus is not on coding or algorithms but on strategy, leadership and opportunity.
Episodes explore how AI is changing decision making, client service, compliance, workflow, data analytics, reporting, advisory and talent. The show examines how automation improves accuracy and efficiency, how firms can use data to deliver proactive insights and how accountants can stay relevant in an AI-driven economy. It also tackles the human side of innovation: trust, ethics, communication, reputation and professional judgment.
Accounting AI helps listeners connect the dots between technology and the real challenges facing firms today. Whether you are a managing partner, CFO, finance executive or emerging leader, you will discover practical ways to use AI as a catalyst for growth, innovation and influence. The conversations are grounded, accessible and focused on outcomes.
Through Rob Brown’s role as interpreter and host, the show gives accountants clarity on the principles, power and potential of artificial intelligence. Accounting AI demystifies the hype, highlights real-world applications and inspires professionals to lead the change rather than fear it.
All content for Accounting AI Podcast is the property of Rob Brown and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Accounting AI is a monthly video panel that helps accountants and finance leaders make sense of artificial intelligence and its growing influence on the profession. It is designed for non-technical professionals who want to understand what AI means for their firms, clients and careers. Each episode brings together experts and innovators who share real use cases, strategic insights and examples of how AI is changing decision making, client service and the value of accounting itself. Hosted by Rob Brown, the show interprets the principles, power and possibilities of AI in a practical, human way.
Accounting AI helps accountants, firm leaders and finance professionals understand how artificial intelligence and automation are reshaping the profession. It is the show for people who are not tech specialists but want to grasp what AI means for the way firms operate, serve clients and create value.
Hosted by Rob Brown, Accounting AI interprets the noise around artificial intelligence into clear and practical insights. Each monthly video panel brings together experts, innovators and forward-thinking leaders from accounting firms, software vendors and advisory businesses who are applying AI in meaningful ways. The focus is not on coding or algorithms but on strategy, leadership and opportunity.
Episodes explore how AI is changing decision making, client service, compliance, workflow, data analytics, reporting, advisory and talent. The show examines how automation improves accuracy and efficiency, how firms can use data to deliver proactive insights and how accountants can stay relevant in an AI-driven economy. It also tackles the human side of innovation: trust, ethics, communication, reputation and professional judgment.
Accounting AI helps listeners connect the dots between technology and the real challenges facing firms today. Whether you are a managing partner, CFO, finance executive or emerging leader, you will discover practical ways to use AI as a catalyst for growth, innovation and influence. The conversations are grounded, accessible and focused on outcomes.
Through Rob Brown’s role as interpreter and host, the show gives accountants clarity on the principles, power and potential of artificial intelligence. Accounting AI demystifies the hype, highlights real-world applications and inspires professionals to lead the change rather than fear it.
The 2023 Growth Outlook for CPA Firms Survey: Bonus
Accounting AI Podcast
29 minutes 42 seconds
3 years ago
The 2023 Growth Outlook for CPA Firms Survey: Bonus
This is a special bonus episode to discuss the Survey to Explore the Growth Outlook for CPA Firms in 2023. Hear Rob Brown interview Sarah Johnson Dobek, president and founder of Inovautus, a national consulting firm that develops strategies, programs, and training designed to help accounting firms grow faster and in the right direction.
To take part in the survey and get the results for free, go to https://inovautus.com/ before Nov 11 2022 when it closes.
In this bonus show, we discuss:
⫸ why it's both exciting and tough to be in an accounting practice right now
⫸ why growth is not very strategic for accounting firms as many grow in the wrong way with the wrong kind of work
⫸ the origins of the Growth Outlook Survey for accountancy practices to see how they were responding the pandemic
⫸ comments on the massive investment into technology for accounting firms, for good and for bad
⫸ how the survey informs strategy for pricing, sales, growth, marketing, client experience, tech stacks, recruitment and what is really working for accounting firms
⫸ what makes growth more about mindset and strategy than numbers, lead gen and revenue for accountants
⫸ comparing this survey to other benchmarking studies in the accounting and fintech space
⫸ shout out to Nicole Sterling and the excellent AAM (Association of Accounting Marketing) at https://accountingmarketing.org
⫸ what none of the accounting and fintech surveys are touching, and why the 2023 Growth Outlook for CPA Firms Survey is different
⫸ how best practice is hard to define in today's challenging world for accountants and CPAs
⫸ how diversity, equity, inclusion, justice and accessibility are affecting accountancy practices in the area of growth
⫸ why accounting firms become extinct and the changing landscape of the working population
⫸ the challenges involved in research that is representative of a very diverse accounting profession and different firm sizes
⫸ how marketing professionals in accounting firms are becoming increasingly strategic in supporting firm growth
⫸ the key challenges that accounting practices face in differentiating themselves to drive growth and recruitment
⫸ key questions accountancy firm leaders should be asking themselves in considering the different ways to grow
⫸ what accountancy practices get wrong when it comes to building brand awareness and driving growth
⫸ why there is much less room for error in getting the right growth strategies for accounting firms, and why some may not make it
⫸ to take part in the survey and get the results for free, go to https://inovautus.com/ before Nov 11 2022 when it closes.
⫸ why accounting professionals should take this survey and stay informed rather than just hoping you're doing the right thing
You can also watch a video of this episode on Youtube here: https://youtu.be/AFZY1krsFwA
Sarah and her team work with firms to assess their growth goals and execute practical marketing and business development plans. With her unique background in operations, human resources, practice management, and marketing, Sarah delivers insightful, practical advice that guides organizations down the right path toward achieving the growth they desire. Sarah’s ability to understand where an organization is starting from, coupled with her disciplined approach to best practices, drives results for firms and helps them to evolve.
When she's not in the office, you can find Sarah skiing, camping, golfing, hiking or just enjoying her backyard with her husband, dog and 2 children.
https://www.linkedin.com/in/sjjohnson
Twitter: sarah_johnson28
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Accounting AI Podcast
Accounting AI is a monthly video panel that helps accountants and finance leaders make sense of artificial intelligence and its growing influence on the profession. It is designed for non-technical professionals who want to understand what AI means for their firms, clients and careers. Each episode brings together experts and innovators who share real use cases, strategic insights and examples of how AI is changing decision making, client service and the value of accounting itself. Hosted by Rob Brown, the show interprets the principles, power and possibilities of AI in a practical, human way.
Accounting AI helps accountants, firm leaders and finance professionals understand how artificial intelligence and automation are reshaping the profession. It is the show for people who are not tech specialists but want to grasp what AI means for the way firms operate, serve clients and create value.
Hosted by Rob Brown, Accounting AI interprets the noise around artificial intelligence into clear and practical insights. Each monthly video panel brings together experts, innovators and forward-thinking leaders from accounting firms, software vendors and advisory businesses who are applying AI in meaningful ways. The focus is not on coding or algorithms but on strategy, leadership and opportunity.
Episodes explore how AI is changing decision making, client service, compliance, workflow, data analytics, reporting, advisory and talent. The show examines how automation improves accuracy and efficiency, how firms can use data to deliver proactive insights and how accountants can stay relevant in an AI-driven economy. It also tackles the human side of innovation: trust, ethics, communication, reputation and professional judgment.
Accounting AI helps listeners connect the dots between technology and the real challenges facing firms today. Whether you are a managing partner, CFO, finance executive or emerging leader, you will discover practical ways to use AI as a catalyst for growth, innovation and influence. The conversations are grounded, accessible and focused on outcomes.
Through Rob Brown’s role as interpreter and host, the show gives accountants clarity on the principles, power and potential of artificial intelligence. Accounting AI demystifies the hype, highlights real-world applications and inspires professionals to lead the change rather than fear it.
