What happens when you create an agency that believes being loud can still be human? In this episode of Accidentally Brilliant by Be Broadcast, Josh Wheeler is joined by Caroline Eardley, Co-Founder of Full Volume PR, a consultancy helping ambitious brands cut through the noise with authenticity, emotion and energy. Caroline’s story is one of boldness and balance. From launching Full Volume with co-founder Rebecca to being named PR Moment’s Micro Agency of the Year, her career shows what happens when you mix creative courage with vulnerability. In this episode, you will hear: • How to build an agency that stands out for the right reasons • Why honesty and openness create stronger leadership • The real side of starting something new in PR • What cutting through the noise really looks like • Why embracing emotion is not a weakness but a strength This is an inspiring and honest conversation about courage, community and what it means to lead from the heart. A reminder that brilliance often begins by accident. About Caroline Eardley Co-Founder of Full Volume PR, the award-winning consultancy helping brands stand out through creativity and authenticity. Winner of PR Moment’s Micro Agency of the Year 2024. Connect Follow Caroline Eardley: https://www.linkedin.com/in/carolineeardley  https://www.linkedin.com/company/full-volume-pr/ Learn more about Full Volume PR: https://www.fullvolumepr.co.uk Follow Josh Wheeler and Be Broadcast: https://www.linkedin.com/in/joshwheelerbroadcast/ Chapter Markers 00:00 Intro – Josh introduces Caroline and Full Volume PR 01:15 How Full Volume started and early memories of the first pitch 03:40 Building a new breed of agency for a noisy world 06:30 What it means to be loud, confident and emotionally honest 09:45 Why transparency and vulnerability build trust in leadership 12:20 Full Volume’s journey to PR Moment’s Micro Agency of the Year 15:00 The reality of running a modern PR agency behind the scenes 18:10 Balancing bravery and burnout in the creative industry 21:40 How Caroline approaches mentoring and collaboration 25:10 The importance of community and celebrating others’ success 28:35 Why authenticity beats perfection every time 33:00 Learning from failure and finding power in honesty 37:50 What it means to lead with heart and humanity 42:10 What makes Caroline Eardley “accidentally brilliant”