Blogging for Business Success: A Marketing Strategy that Attracts Clients with Jenny Roth (Micro Audio Summit)

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Above The Bar Copy Podcast

Jenny Roth

123 episodes

5 months ago

Hi! I’m Jenny Roth, and as a copywriter, I’ve spent years helping business owners build profitable Evergreen funnels, double their launch stats, and make more money with email. Here’s what I’ve learned: A solid email marketing strategy is always built on relationships. But HOW do you build relationships with your subscribers? What do you say? What kinds of emails do you send? How do you help people look forward to YOUR emails? Pull up a seat! This show is all about helping you build a relationship-based email marketing strategy that makes sales. Welcome to the Above The Bar Copy Podcast.

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Marketing

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Blogging for Business Success: A Marketing Strategy that Attracts Clients with Jenny Roth (Micro Audio Summit)

Above The Bar Copy Podcast

11 minutes 55 seconds

6 months ago

Blogging for Business Success: A Marketing Strategy that Attracts Clients with Jenny Roth (Micro Audio Summit)

Jenny Roth is a Copywriter and Launch Strategist who creates fire sales page and email copy that gets noticed for female founders with big goals + heart.
In this summit episode, Jenny shares the marketing strategy that is working well for her business: bringing back her blog in a very intentional and strategic way. She shares blog posts regularly that are specifically designed to lead back to her services, especially her sales page copywriting projects. These blog posts cover topics like how her offer solves problems, client success stories, and her process, all designed to attract ideal clients. She also repurposes this content for her podcast and includes it in her weekly newsletters. This strategy has helped her attract new clients via Google searches, leveraging SEO content that lives on her website and is always discoverable. Jenny’s advice is to start with long-form content that you own, and create strategic, offer-specific blog posts to build a sustainable, ongoing marketing presence.
To stay in touch and continue learning from Jenny, check out her FREE Resource: Free Sales Page Copy Template.
With this free and oh-so-easy-to-use template, you'll create FIRE sales page copy that: Your clients love to read and buy from, increases your current conversion rate, and doesn't stress you out to write.
Listen to Jenny on: Above The Bar Copy Podcast

Visit her website: www.jennyrothcopywriting.com