#9 - Matt Bolian: Evolutions of SDRs - Surroundbound and Content-Driven Strategies in B2B and SaaS

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A Slice of SaaS

Andreas Kongstad

19 episodes

3 months ago

Welcome to the A Slice of SaaS podcast! Here, you'll learn how to align your teams, increase operational efficiency, and drive sustainable growth through Revenue Operations (RevOps). Join us as we unpack success stories and strategies with industry veterans, rising stars, and unconventional voices in the SaaS community. Subscribe now to unlock your full potential in the SaaS world!

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Hosted on Acast. See acast.com/privacy for more information.

#9 - Matt Bolian: Evolutions of SDRs - Surroundbound and Content-Driven Strategies in B2B and SaaS

A Slice of SaaS

41 minutes 44 seconds

1 year ago

#9 - Matt Bolian: Evolutions of SDRs - Surroundbound and Content-Driven Strategies in B2B and SaaS

Join us on another episode of A Slice of SaaS - We've got a special guest today—Matt Bolian, Co-Founder and CEO of Supered.

Matt brings a wealth of experience and insights to the table, redefining the role of Sales Development Representatives (SDRs) in the digital age.

Key Points:

✔️ SDRs Redefined: Matt shares his take on the transformation of Sales Development Representatives, envisioning them as strategic players guiding value through branding and community engagement.

✔️ 'Surroundbound' Strategy: Explore Matt's groundbreaking approach, 'surroundbound,' reshaping how SDRs connect with potential customers across digital platforms.

✔️ Content-Driven Future: Discover the shift towards a content-driven SDR role, leveraging the power of edutainment and dynamic marketing-sales strategies.

✔️ Challenges & Triumphs: As the Co-Founder and CEO of Supered, Matt offers insights from his journey, providing practical lessons and strategies for success.