Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
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Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
Season 4: The TAG Heuer Formula 1 | In this episode, we race through the decades — from the acquisition of TAG Heuer by the LVMH Group in 2000 to a range of new design iterations and collaborations that saw the Formula 1 collection go from strength to strength.
Image: TAG Heuer Formula 1, Reference CAH1113.BA0850
Show notes:
0:39 LVMH: A new vision for the future
1:59 Repositioning the brand
2:53 New challenges
3:32 2004: The Formula 1 collection returns
5:00 2007: upgrading the collection
5:48 2010: rebooting the collection
6:28 A range of collaborations
7:16 TAG Heuer x Kith
7:36 The future of the Formula 1 collection
A Matter of Time
Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
