Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
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Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
Season 4: The TAG Heuer Formula 1 | The year is 1986. It’s the beginning of a new era. With Techniques d’Avant-Garde (TAG) taking over Heuer, the new TAG Heuer Formula 1 collection was born. This is the story of how the bold and colorful range of timepieces went on to capture the zeitgeist and become something of a cult classic.
Image: TAG Heuer Formula 1 Chronograph, Reference 384.513
Show notes:
1:27 Techniques d'Avant-Garde
2:44 TAG enters Formula 1
3:27 1986: A landmark year
4:58 A new opportunity
5:42 The Formula 1 collection is born
6:28 A ‘rainbow of colors’
7:32 A cult collector’s item
8:09 Capturing the zeitgeist
A Matter of Time
Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer.
Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera.
Hop into this time machine and discover how everything is simply A Matter of Time.
